PostRocket's SmartLink Helps Facebook Pages Create Images For Links
Facebook has recently redesigned its link previews — and for good reason. As Mike Maghsoudi at PostRocket discovered, links are the poorest-performing type of post on Facebook, even though they're usually utilized most often. Maghsoudi blogged about how Facebook pages can get results from links they post, introducing PostRocket's newest feature: SmartLink.
Facebook recently redesigned its link previews — and for good reason. As Mike Maghsoudi at PostRocket discovered, links are the poorest-performing type of post on Facebook, even though they’re usually utilized most often. Maghsoudi blogged about how Facebook pages can get results from links they post, introducing PostRocket’s newest feature: SmartLink.
Maghsoudi cited a study by Track Social that noted that links are the most-posted type of content, but they also receive the least in terms of engagement:
We’ve covered in the past how Facebook users love to interact with photos and how plain-text status updates have been more successful at placement through Facebook’s algorithm (commonly known as EdgeRank).
Maghsoudi
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