OneSite Readies Mobile Social Networking Tool

We’re not sure this needs to exist, given the glut of little-used mobile social networking services out there, but OneSite, the company that helps businesses develop social networking sites, is readying a tool called eNotify to bring these sites to the mobile side. WebWare reports that members of the specially-built communities will get a mobile location to find out when friends are online and when special promotions or events are underway.

The report said that aside from updating members about online friends and the news, companies can also use eNotify to deliver targeted brand messages to the app’s users. The new product will hit the iPhone first by the end of the year, and then be followed by more general cell phone-compatible versions later on.