LeapBand Brings Digital Activity Tracking to Children

First Michele Obama was championing healthy lunches and active play cycles for kids, and now, the tech toy community wants to get involved by making a tyke-sized activity tracker: LeapBand.

The small bracelet from LeapFrog is hardly a financial investment at $39, and if your kid wants to know about why you’re wearing your bracelet and walking up and down all of the stairs when there are escalators – you can get this physical fitness tracking device for their smaller steps.

Tech-obsessed parents may already be familiar with LeapFrog since they create tablets for small children. The LeapPad line is a perfect option for small, growing kids since it comes with limited functions and plenty of parental controls.

The smart LeapBand is also molded in the same dimension – bright colors, waterproof, and plenty of parental firewalls. However, unlike parent sized trackers,  it uses a digital pet similar to a Tomagotchi. Your child must engage in physical activity in order to feed the pet:

  • Pick 1 of 8 pets, including a unicorn, robot, dragon and more—then choose its name and color.
  • In LeapFrog Connect, parents can set up to 36 LeapBand challenges such as “Jump like a frog” and “Walk like a crab” to get kids active.*
  • Children can feed, groom and care for their pet. Plus, they can earn rewards to unlock more surprises and pet play.
  • Extend play to LeapPad Ultra, smartphones and tablets – unlock rewards and learn about staying healthy.**
  • Device comes pre-loaded with 14 challenges—get kids moving with active and imaginative activities.
  • The more active kids are, the more points they earn to play games on LeapBand, such as Pet Boogie and Fun Run.
  • In Pet Chef, kids can help their pet collect food to make healthy snacks and unlock nutrition fun facts.
  • Includes rechargeable battery, water-resistant design and hi-res screen; manage play times with School/Quiet modes.