Johnston Press Bans Facebook Access

Johnston Press, publisher of The Scotsman and other Edinburgh newspapers, banned access to Facebook, paidContent:UK reported, saying in a memo that more than one-half of its outbound Web traffic went to the social-networking site. But if more than one-half of traffic goes to a single site, shouldn’t that highlight its importance?

Several newspapers reversed earlier decisions to cut off Facebook access, as the site has become a valuable tool for reporters. And JP publications even use the social-networking site to send out messages, going so far as to create local pages.

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