Is Instagram Testing a TikTok Clone Feature?

Clips mirrors some of the tasks from the video-creation app’s editor

A little bit of TikTok may be coming to Instagram Wachiwit/iStock
Headshot of David Cohen

Instagram appears to be developing a new mode for its Story camera, Clips, that mirrors a feature available via video-creation application TikTok.

Developer and blogger Jane Manchun Wong said in a blog post that the Facebook-owned photo- and video-sharing network seems to have been working on the feature for quite some time.

Instagram declined to comment.

According to Wong, Clips enables Instagrammers to record segments of videos into a single video Story and overlay music on those clips, as well as to adjust the speed and time of each clip, just as TikTok users can do via that app’s video editor. David Cohen is editor of Adweek's Social Pro Daily.