How We Got 3,000 Vacation Rental Facebook Fans In 23 Days
A case study which highlights how one company was able to attract 3,000 fans to a vacation rental page in 23 days.
The Project Timeline
- September 29th: We created a new Facebook Page for a vacation rental company on St Simons Island, Georgia and started running Facebook ads for fan acquisition.
- October 21st: We reached 3,124 qualified fans for less than $1,000 ad spend.
- October 29th: Almost 7 straight days of greater than 1% feedback rate on Facebook Page posts.
Results at the time of this blog post are:
- 3,343 fans
- 2,426 fans (73%) acquired from Facebook ads
- 917 fans (27%) acquired via word of mouth and other sources
- Total Facebook ad spend = $1,044.36
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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