How to Avoid Having Your Page, Open Graph Object, or Application Unliked, Removed, Muted, or Blacklisted

The following is an excerpt of content available in the Facebook Marketing Bible, our comprehensive guide to marketing and advertising your brand, business or content on Facebook.

Facebook gives users options on news feed and wall posts to stop receiving content from publishers they find exhausting, boring, annoying, irrelevant, offensive or spammy. To ensure they don’t lose valuable traffic and virality, publishers should do everything they can to make sure that what they post won’t make users cut off the news feed as a communication channel.

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