FutureWorks' Brian Solis: Facebook Trumps Twitter for Marketers

FutureWorks principal and PR 2.0 blogger Brian Solis delivered the keynote address at the Social Media for Communicators conference in Atlanta, hosted by Ragan Communications, where he shared the surprising theory that marketers would spend more time on Facebook than on Twitter in 2010.

Solis said Facebook has twice as many registered users as Twitter, and marketers should start planning their Facebook mobile strategies.

He also discussed the pros and cons of the predictive Web, saying it is “a phase in which the Internet already ‘knows’ what you want before you know you want it.

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