Facebook Messenger Adds Uber

Need an Uber? Open up Facebook Messenger. Even better: Your first ride is free.

Need an Uber? Open up Facebook Messenger. Even better: Your first ride is free.

Facebook vice president of messaging products David Marcus announced in a post Wednesday that the social network added a transportation option to the messaging application’s menu, enabling users to request Uber cars, receive updates on drivers’ status and notify friends, all within Messenger.

Marcus added that for a limited time, the first ride using the feature is free, up to $20. He wrote:

I’m very excited to announce the launch of our transportation platform—to get you where you need to go faster, with your friends. This new capability will enable you to request a ride, receive updates on your driver’s status and notify your friends without ever leaving Messenger and your conversations.

I’m also thrilled to launch this new experience with Uber. And to celebrate this moment together, you will get a free ride (up to $20 value) for a limited time. All you have to do is link your existing Uber account or setup a new one within Messenger and request a ride.

To get started as of this afternoon, make sure you have the latest version of Messenger. Then, from within a conversation, tap the more menu (…) and choose transportation. You can also search directly for Uber from the inbox and tap the car icon in the composer to request a ride.

Readers: What do you think of this new feature?

MessengerMoreTransportation MessengerRequestARide MessengerRideUpdate

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.