Crowdflower Labor-On-Demand Releases API, Partners with TrialPay

Crowdflower, a labor-on-demand provider who routes tasks from companies with labor needs to crowdsource markets like Gambit and Amazon’s Mechanical Turk, recently released an API and have begun working with online payment platform TrialPay. In hopes of being able to track reputation and quality scores for crowdsource workers across marketplaces, Crowdflower is also looking to employ a social login such as Facebook.

We spoke with Lukas Biewald on Monday at Crowdflower’s crowdsourcing work meetup, held in the company’s San Francisco office, about some of these new developments. First, the company has added Trialpay as a crowdsource labor pool. Since Trialpay is one of the first alternative payment options for Facebook Credits, this partnership could potentially allow crowdsource laborers to earn Credits for their work. It could be especially useful for younger social gamers who might not have a credit card or a source of income necessary to pay for offers like magazine subscriptions or to purchase Credits directly.

A new API from Crowdflower allows anyone to embed available crowdsource labor tasks into their site or application. The RESTful API allows for automated interaction with the Crowdflower platform, using URL-encoded key value pairs and JSON responses to perform functions such as notifying users when completed tasks have been judged.

Lastly, Biewald described his desire to get the crowdsource industry using a social login such as the Facebook Login plugin. If crowdsource laborers signed in through Facebook, Crowdflower could track their performance and create persistent reputation profiles. High-quality workers could then instantly tackle more difficult, high pay tasks if they started working through a new marketplace. Meanwhile, inaccurate, flaky workers would be unable to hide from their poor past performance by switching crowdsource employers. It would also facilitate another dream of Biewalds’: to see Crowdflower reputation ratings included in job applicant résumés.

Looking forward, Biewald said they are thinking about potential integrations with the Facebook Credits system. We’ll have more details on that as they become available. To learn more about Crowdflower’s features, pricing and clients, check out their Slideshare.



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