Ready to Give up Your Consumer Data in Exchange for Bargain Deals?

We’ve had it hammered into our heads that our consumer data – where we shop, what we buy, how much we spend – should be guarded with, if not our lives, then at least every password encryption tool in our arsenals. But what if this consumer data could be harnessed to benefit both retailers and ourselves, giving us discounts on products we want, without compromising our privacy? That’s the thinking behind soon-to-be-launched WeShop, a collective shopping experience that uses aggregate consumer data to get you bargain deals on your favorite products.

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