Chinese Publisher The9 Sets Aside $100 Million For Mobile Developers
As often as we hear that Western game developers are looking for a way into China, it’s equally true in reverse — Chinese companies feeling constrained by their market are busy looking for ways to expand outward, as well. The9, originally known as the Chinese publisher of World of Warcraft, is the latest, with a $100 million fund for domestic and international app development.
The9’s core business is in publishing massively multiplayer games, but the company has had some difficulty since losing Blizzard as a client; more recently, it and EA agreed to end its rights to FIFA Online 2.
The
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