BNET Beefs Up Staff

CBS Interactive’s BNET business Web site means business, announcing a new executive editor and managing editor, as well as several new columnists and bloggers from prominent publications and Websites.

The site’s new executive editor is Paul Sloan, former senior writer at Fortune, who will oversee BNET’s editorial staff and make day-to-day editorial decisions.

Former Yahoo! Small Business content manager Christine Lee joins BNET as managing editor, and she will be responsible for operations.

As for BNET’s new columnists and bloggers:

Brent Schlender, former Silicon Valley bureau chief for Fortune, will write a column called Perspective, which puts new technology developments into context.

Former Fortune and New York Times senior writer Melanie Warner will cover the food industry.

Kerry Sulkowicz, M.D., psychiatrist and founder of business-psychology consulting firm Boswell Group and former columnist for Business Week and Fast Company, will write about managing issues at large companies.

Career advice will come from Penelope Trunk, former columnist for Yahoo! and The Boston Globe and founder of professional networking site Brazen Careerist.

Mark Jaffe, president of recruiting firm Wyatt and Jaffe, will write about how to hire and retain top workers.

And former Fast Company writer Chris Dannon will cover tech and innovation.

BNET editor in chief Eric Schurenberg said:

At a time when most of our competition is laying people off, we’re expanding in order to bring our readers the breaking news and analysis they need to stay informed and intelligent on their industries. Paul and Christine bring a vast amount of business and online savvy to BNET’s leadership, and I’m delighted to have them on board. The addition of the new columnists and bloggers gives BNET users access to some of the best minds and most graceful writers in the business.