New York Times Switches To Video For 2010 ‘Scene Makers’ List

At the end of each year The New York Times Magazine showcases the actors that defined cinema in that year, mostly through photographs and interviews. This year the magazine has decided to do things a little differently. Instead of having the actors sit for portraits, the magazine’s photo editor Kathy Ryan decided to create beautifully artistic video performances in order to showcase each actor’s skills. The result? A series of fourteen one-minute web videos that showcase the best actors of 2010.

The New York Times photography blog Lens said that, “Ms. Ryan said she knew from the beginning that she did not want this year’s performers simply to sit for a portrait.” She said that, “Celebrity portraiture demands reinvention,” so she hired fashion photographer Solve Sundsbo of Norway to bring each of the actors to life in fourteen scenes.

Actor James Franco’s video, in which he seduces and kisses himself, has already gone viral on YouTube, getting over 80,000 views in less than a day.

I think this is truly exciting, as it really shows how media is evolving. Magazines and newspapers used to be bound to using only text and images. Now that most magazines and newspapers are online as well they can provide readers with amazing, supplementary video content. Imagine if you could look back to the best actors from 1970, 1960, 1950 or even earlier and watch similar, artistic one-minute clips showcasing their talents? How cool would that be?

The fourteen actors in ‘The Scene Makers: Actors Who Defined Cinema in 2010′, which the NY Times Magazine is also referring to as ’14 Actors Acting’, include Michael Douglas, Chloe Moretz, James Franco, Natalie Portman, Tilda Swinton, Javier Bardem, Jesse Eisenberg, Matt Damon, Jennifer Lawrence, Noomie Rapace, Vincent Cassel, Anthony Mackie, Robert Duvall, and Lesley Manville. Check out a few more of my favorites below, or watch them all on the New York Times Magazine website.