6 things you can learn on Facebook from a TV news page
As Facebook makes an ever greater push to win the second screen, TV stations are increasingly leveraging its massive audience and actionable analytics to drive viewership and make smart programming decisions. In my position as the social media strategist for San Diego’s ABC 10News, the ABC affiliate owned by The E.W. Scripps Company, I’m always looking for ways to drive audience to our on-air and digital products, enhance storytelling and amplify our reach via Facebook.
Here
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in