The Best 2023 Holiday Ads: Brands Unwrap Their Seasonal Spots

A constantly updated list of our top festive picks

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The holiday season comes but once a year, and with it a flurry of big budget ads.

As soon as Halloween is over all the way through Christmas, advertisers unwrap their festive spots in a bid to build hype.

The Adweek team will be keeping you up to date with our Christmas ad top picks, shining a light on the very best creative work in the run up to Dec. 25.

This year’s nice list already features a mixture of funny films, heartwarming tales and snowy adventures.



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