General

The Return of Retail and 5 Other Direct-to-Consumer Trends to Watch in 2019

Ecommerce experts' forecasts include more brand partnerships and a new emphasis on community building

The DTC craze is far from over. Glossier, Burrow, Material Kitchen

By Ann-Marie Alcántara

January 8, 2019

In 2018, it looked like there was no end in sight when it came to what direct-to-consumer (DTC) brands (also known as digitally native vertical brands, or DNVB) were willing to experiment with.

Ann-Marie Alcántara
@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.
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