Marketing Morsels: Ryan Reynolds Sets a Bad Example, Hidden Valley Makes a Diamond and More

A sampling of this week's brand stunts

Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment!

Morsel #1: Ryan Reynolds Is a Bad Influence on His Younger Self

Ryan Reynolds stars in a new Netflix film, The Adam Project, hitting screens on March 11. To promote the movie, the star and streaming platform teamed up with Kraft Mac & Cheese and actor Walker Scobell (who also appears in the film as a young Reynolds) for a 60-second spot that reflects the Deadpool star and brand mogul’s signature irreverent humor.

Morsel #2: Is That a Tiffany Diamond? No, It’s Hidden Valley

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in