Marketing Morsels: Mystery Ice Cream, Joenuary and More

A sampling of this week's brand stunts

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Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment!

Morsel #1: Turkey Hill Launches Mystery Ice Cream


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Turkey Hill

Ice cream lovers, don your deerstalker hats! Turkey Hill is introducing a mystery flavor and asking online detectives to guess what it is for a chance to win ice cream for life. The limited-edition tubs come with a QR code that fans can scan to make their guesses on a dedicated website.

Morsel #2: Thrive Market Wants to Know What Your Grocery Store Can Do

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