Currently in the world of social media, there’s no denying that short-form video is king.
Thanks to the growth of TikTok, a popular app that saw explosive growth during the pandemic, creating bite-sized video clips has become more than just a side hustle for influencers, as a nearly non-negotiable part of their business.
And with that, LikeToKnow.It, the influencer shopping app owned by monetization platform rewardStyle, is rolling out shopping video to the platform. It’s exactly what it sounds like: Shoppable video content.
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