Gwyneth Paltrow Knows Everyone’s Talking About that Goop Netflix Poster

The founder joked at NRF: “You saw the vaginas?"

Gwyneth Paltrow spoke with Sallie Krawcheck on the final day of the NRF conference.
Gwyneth Paltrow spoke with Sallie Krawcheck on the final day of the NRF conference. Netflix

Depending on the moment (or the reader), Gwyneth Paltrow’s content-meets-commerce brand Goop finds itself at the center of the internet’s praise or ire. Take earlier this month, for example, when it attracted a bit (or a lot) of both when a promotional poster for Goop’s new Netflix show, The Goop Lab, was released. It had people on social media thinking of one thing.

@dianapearl_ diana.pearl@adweek.com Diana is the brand marketing editor at Adweek and managing editor of Brandweek.
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