Beer & Spirits

Green Wednesday, Second Only to 4/20 as a 'High Holiday,' Set to Break Cannabis Sales Records

Cooped up with the relatives or not, fans are expected to stock up, with aggressive retailer promotions

Medical Marijuana — Cannabis experts expect this year's Green Wednesday to be record-breaking.Getty

November 25, 2020

Cannabis connoisseurs, even with their well-earned reputation for being super chill, aren’t immune to the fear of missing out, especially when it comes to seasonal shopping.

T.L. Stanley

@TLStanleyLA
terry.stanley@adweek.com

T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.

Beer & Spirits

Green Wednesday, Second Only to 4/20 as a 'High Holiday,' Set to Break Cannabis Sales Records

Cooped up with the relatives or not, fans are expected to stock up, with aggressive retailer promotions

T.L. Stanley

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T.L. Stanley