With 2 Cyber-Savvy Execs Leading the Charge, Walmart Is Finding New Ways to Be Nimble

Thinking like a startup has brought results for the retail giant

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Despite its standing as the world’s biggest retailer—more than 11,000 stores and over 100 million unique web visitors per month—Walmart views itself as a scrappy challenger in the ecommerce space dominated by titans like Alibaba and Amazon. In recent years, the company has undergone an ambitious transformation as it expands in the digital realm, tapping cyber-savvy executives Andy Dunn and Barbara Messing to help lead the way.

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This story first appeared in the November 26, 2018, issue of Adweek magazine. Click here to subscribe.