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The new Chelsea F.C. away kit ad has proven an instant hit with fans, racking up over 3 million views over the first 24 hours alone.
The groovy ad, released on May 13 to promote its home kit for the next season while reinforcing its London heritage, garnered an instant reaction that indicates passion for the club remains intact even after last month’s U-turn on joining the European Super League. Joining would have seen some of football’s
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