Why Utah Is Poised to Be America’s Next Tech and Creative Hub

College grads, beehive work ethic put Silicon Slopes on the map

It's one of the fastest-growing tech hubs in the country, with record amounts of venture capital flowing in, and is home to at least a half-dozen unicorns (companies valued at $1 billion or more) and plenty more "soonicorns" expected to hit that mark. Universities there are churning out science, tech, math and engineering grads by the thousands, creating a highly skilled, digital native workforce. It's home to a thriving community of content creators, giving rise to YouTube stars like Devin Graham (better known by his alias, "Devin SuperTramp"), The Piano Guys and the Shaytards, while the area has spawned chart-topping bands Neon Trees and Imagine Dragons, electronic dance music DJ Kaskade, and Julianne and Derek Hough from ABC's Dancing With the Stars.

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.