Why DuPont Decided to Change Its Logo After Almost a Century

The 'new' look keeps the essentials of the old one

The June 2016 merger between chemical giants Dow and DuPont is back in the news now that DowDuPont has announced plans to split into three separate entities by June of next year. Plans are in place to create a materials-science concern called Dow Holdings and a new agriculture products corporation called Corteva.