Why Baseball Purists Are Not Happy With Nike’s Swoosh on MLB’s New Jerseys

Is logo creep coming for America’s Pastime?

the new washington nationals jersey with the nike logo on it
MLB teams, including the world champion Washington Nationals, will have Nike's swoosh on their jerseys starting next year. Nike

Key Insights

There’s a reason baseball is called America’s Pastime. When the Green Bay Packers won the first Super Bowl, or Bill Russell’s Celtics ushered in the modern NBA, the World Series had already crowned six decades of champions. So while football may bring the biggest spectacle in American sports, and NBA players the biggest stars, baseball is tied to American history in a way no other game is.

Mitch Reames is a freelance writer based in southern Oregon. A 2017 graduate of the University of Oregon school of journalism and communications, Reames covers a wide range of industry topics including creativity, agencies, brands, esports and more.