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Vice Media Group has named Ogilvy’s Nadja Bellan-White to the role of global CMO, the publisher announced today.
The newly created position will put Bellan-White in charge of the Vice portfolio’s branding, communications and marketing internationally, leading the brand narrative for the company’s five businesses: Vice.com, Vice Studios, Vice TV, Vice News and creative agency Virtue.
“Quite simply, it doesn’t get better than Nadja,” said Vice Media Group CEO Nancy Dubuc in a statement. “Her work in transforming some of the biggest brands on the planet is industry-defining, and her ability to find ways to uniquely connect content, audience and commerce globally in the marketplace is unparalleled.”
With more than two decades of experience in marketing, Bellan-White was most recently executive partner for Ogilvy & Mather Worldwide, where she led the brand transformation for Dove
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