Verizon and National Geographic Bring Sharkfest to (Augmented) Reality

An AR activation lets people enter a shark cage without leaving home

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National Geographic is celebrating Sharkfest this July with 72 hours of programming across National Geographic, Nat Geo Wild, Nat Geo Mundo, Disney+, Hulu and ESPN2.

To mark the occasion, Verizon worked with National Geographic to launch an augmented reality experience that allows shark fans to see what it would be like to hang out with sharks underwater from the safety of dry land.

Verizon customers can access this AR experience by tuning their Fios set-top box to channel 941 and scanning the on-screen QR code using a mobile device.

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