Tips from 4 Chief Marketers on Leading Through a Crisis and Beyond

From managing expectations to planning for post-pandemic

Over the past few weeks, the marketing community has rallied around the importance of empathy, optimism and humanity. We’ve discussed how important it is to not lose sight of these, despite the blocking and tackling we’re all facing at this moment.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@heidepalermo heide.palermo@adweek.com Heide is the vp, head of community at Adweek and Editor of the Inside the Brand series, including the CMO Moves and Gen ZEOs podcasts, Innovators, Challengers, and Women Trailblazers.
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