This Woman Memorized All 328 Pages of Ikea's 2018 Catalog and Will Now Be the Brand's 'Human Catalog'

Don't believe it? Test her on Sept. 6

Ikea’s always found clever ways to bring its yearly print catalog to the fore. It’s invaded Instagram with print-inspired design, transformed background models into delusional fame seekers and even been pitched as a gadget you can “download from your mailbox.”