Beer, Spirits & Cannabis

This CBD Brand Pop-Up Wants Your Unwanted Products

Charlotte's Web's swap is the first of its kind

The Charlotte's Web pop-up shop runs through March 31 in Miami. Charlotte's Web
By Ian Zelaya

January 21, 2020

With so many CBD-infused products on the market, first-time CBD users or curious onlookers might need a little help—and motivation—in choosing which brand to try.

Ian Zelaya

Ian Zelaya is an Adweek reporter covering how brands engage with consumers in the modern world, ranging from experiential marketing and social media to email marketing and customer experience.

Recommended articles
Microlearning
View All


Maximize the Value of First-Party Data for Today and Tomorrow


The Power of Advertising on the Second Screen


The Keys to Building Your Customer Identity Framework


Mastering the Art and Science of Subscriber Care

You Might Like


Who Are Connected Consumers and How Can You Engage and Delight Them?

By Andrew Cole


Your 5 Biggest Questions About the Future of CPG Marketing Answered

By MiQ


What the Pandemic Pet Boom Means for Marketers

By Hoang Nguyen, Business Data Journalist, YouGov


When Marketing Goes Haywire

By Smartsheet