The Red Cross Uses AR and VR to Enter a Child’s Room in Wartime

An unsettling immersive experience from Nedd

International Committee of the Red Cross

War turns a little girl’s bright, colorful room filled with toys and plush animals into a dark den of despair in this affecting augmented reality experience from the International Committee of the Red Cross.

@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.
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