The Office's Phyllis Smith Is a Crafty Evil Genius in Joann's Halloween Web Short

The brand is using TikTok to connect with young creators and encourage DIY costumes

No matter how much (or, on some occasions how little) we work on our Halloween costumes, we can almost always plan on something going wrong with our getups. Don’t worry, Joann is here to provide some comedic encouragement, thanks to a very familiar face.