The NBA and WNBA Become the Latest Brands to Team Up With Clorox

During the pandemic, the CPG giant has made similar deals with Uber, AMC Theaters and United Airlines

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Clorox has a new partnership with the NBA and WNBA. The cleaning brand will provide disinfecting products to help protect the players, referees and staff working inside the leagues’ respective Florida bubbles.

The collaboration is the latest partnership for Clorox, which has rolled out deals with Uber, AMC Theaters and United Airlines in recent months. Since the outset of the coronavirus crisis, numerous companies in what Magnus Jonsson, Clorox’s U.S. vp of marketing for the company’s cleaning division, has called the “shared-space

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