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Founded in 1935 by former Naval officer Paul Sperry, the Sperry brand, known for its Top-Sider boat shoe, has a storied history. And the 80-year-old company is harnessing that with the new campaign “Odysseys Await.”
“We started to look at what the brand had always represented,” said Karen Pitts, vp of marketing. “We were inspired by the spirit of our founder, Paul Sperry, and sort of took stock of the core DNA of the brand and how that remains incredibly relevant today.”
“Odysseys”
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