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According to personal finance site GOBankingRates, the six highest-earning influencers on Instagram as of April of this year commanded a combined following of over 2 billion people and, on average, earned north of $1.8 million per post.
Who, you might ask, made that kind of money? Well, you can probably guess. First was Cristiano Ronaldo, forward for Portugal’s national football team, who had 442 million followers and commanded an eye-watering $2.4 million a post. A bit further down was Kylie Jenner with 338 million followers.