It’s no secret that collaboration is essential to growth, but the how of it isn’t always so clear—and it's the understanding of how that is a true competitive advantage. Join Adweek X, a uniquely formatted event on December 4 in LA, to unlock fresh perspectives, true collaboration and growth.
To celebrate the Halloween season, Snapchat is debuting a Phantom House mystery content series that will allow viewers to follow along with three content creators as they attempt to escape the Phantom House.
This campaign will appear across Snapchat’s Chat, Camera, Stories and Spotlight tabs. The weekly series will feature three of Snapchat’s Snap Stars, or verified content creators: Tony Talks, Sofie Dossi and Ezee. Snapchat worked with production company Secret Level to co-create, direct and edit the Phantom House story.
As

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in