Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Starting today, Smartwater will begin rolling out a new marketing campaign with Gal Gadot for its latest line of bottled water, Smartwater+.
In a 30-second commercial, Gadot explains that when she needs some clarity, tranquility or a sense of renewal, she “gets some in every sip” of Smartwater+. The new product offering, which began appearing at select retailers last month, contains flavor extracts and comes in three varieties arranged by ingredient pairing: ginseng and green tea, ashwagandha and tangerine, and dandelion and lemon.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in