Seventh Generation Donates Ad Space on The Today Show to Inspire Action Against Climate Change

The brand wants to mobilize viewers ahead of the Sept. 20 climate strike

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Seventh Generation, the eco-friendly home and personal-care brand whose name serves as an inspiration to leave something for future generations, is hoping there will be a planet left for its namesake.

Working alongside, a nonprofit seeking to end the use of fossil fuels, Seventh Generation is donating its commercial airtime on NBC’s The Today Show throughout the week of Sept. 16, all in the name of the climate crisis.

Instead of a commercial for a cleaning solution, an ad about mobilizing people around climate change will run for the global



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