SEAT Conveys Change in How We Move in Global Campaign That's Not Just Focused on Cars

The campaign features electric bikes and kick scooters as the brand evolves

The way of the world has changed and as a result so has travel and mobility. It’s an issue that Spanish carmaker SEAT has recognized in developing its new ad campaign which doesn’t just feature its electric cars, but also kick scooters and e-bikes as it aims to grow its customer base. This isn’t another car brand’s attempt to prove they are environmentally conscious though—well, it’s partly that. But it’s also a realization that the way people living in cities move in their daily lives has changed forever.