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In One Continues Shot, VWs Hypnotic Ad Tells the History of Transportation

Cinematic Johannes Leonardo spot for electric Volkswagen ID.4 charts progress of transportation.

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General Motors Gets Into the Delivery Business With BrightDrop

CES

Carmaker will build technology, including a new all-electric van, for clients including FedEx.

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General Motors Unveils Updated Logo Ahead of CES 2021

CMO Deborah Wahl shares new brand strategy ahead of tech conference.

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After Merger With PSA, Chrysler’s Brand Future Is Uncertain

The name may become "a sacrificial lamb."

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Toyota Will Be Back for the 2021 Super Bowl

It's the automaker's ninth appearance in the Big Game over the last decade.

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Jeep ‘Repurposes’ Mysterious Utah Monolith and Scores a Viral Moment

The automaker’s post with agency Highdive, depicting it as a charging station for the hybrid Wrangler, soars on Facebook, Instagram, Twitter.

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Facebook Details Updates for Auto Dealers in the US

A new Manage Inventory tab gives them a single place to accomplish several tasks.

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Toyota Playfully Celebrates Its Role In Kiwi Culture With New Ad

Toyota New Zealand celebrates the “bond” between car owners, their trusty vehicles, and their friends in its latest campaign to promote its new 2021 Hilux model. The hero film shows [...]

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Ford Nabs Former eBay Marketer as New Global CMO

Suzy Deering joins the automaker as marketing is "more important than ever."

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Audi of America Elevates Its Chief Communications Officer to CMO

Tara Rush will be the first woman to lead marketing for the automaker's U.S. business.

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GMC Creates the World’s Biggest Tweet to Promote Its 2021 GMC Yukon

270 football fields could fit inside the design.

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Audi Fuels Ad Placements With Nostalgia to Promote Its Used Car Program

The Audi spots will run alongside classic movies, favorite sports moments and oldies playlists.

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Nissan Appoints First US CMO Amid Leadership Realignment

Allyson Witherspoon will take on the newly created role on Nov. 1.

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How DieHard Pulled Off That Die Hard Ad Starring Bruce Willis

Advance Auto Parts worked with agency The Marketing Arm on the two-minute film.