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Bad news for anyone excited about the prospect of a $500 Peloton alternative in the so-called Prime Bike: Amazon says it simply isn’t true.
Connected fitness brand Echelon issued a press release on Monday announcing a collaboration with Amazon on what it called Amazon’s first-ever connected fitness product.
However, in an emailed statement on Tuesday, an Amazon spokesperson said, “This bike is not an Amazon product or related to Amazon Prime. Echelon does not have a formal partnership with Amazon.
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