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Video advertising company Precise TV will help brands reach kid gamers with its new Precise Gaming platform that utilizes the firm’s COPPA-compliant advertising technology.
Precise Gaming allows advertisers to run branded videos and customized mini games in top gaming applications, as well as run ads next to relevant YouTube gaming videos that suit the brand’s target audience. According to Precise TV, the platform can target over 400 million kids, teens and families across kid-safe applications.
“With the global kids digital advertising market expected to surpass a value of $21.1B
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