Poppi Claims to Be 'The Future of Soda' in Super Bowl Ad

The 60-second spot likens Poppi to past revolutionary inventions

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Soda brand Poppi will bring its vision for the future of soda to Super Bowl 58 in a 60-second spot from creative agency Virtue Worldwide.

“The Future of Soda Is Now” references major inventions and accomplishments throughout human history, before explaining why Poppi will change the way consumers think about soda: namely, because each can combines “clean ingredients” and prebiotics to create a beverage with, at most, 5 grams of sugar and 25 calories per can.

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