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Following a tumultuous start to the year, direct-to-consumer athletic brand Outdoor Voices has been infused with more money and undergone another leadership shakeup.
Ashley Merrill, co-founder and CEO of luxury sleepwear brand Lunya, has taken over as chairwoman of the board of directors from previous chairman Mickey Drexler. Merrill is also bringing an undisclosed investment to Outdoor Voices—which was losing $2 million per month in 2019, according to a Business of Fashion report—through her firm NaHCO3.
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