Outdoor Voices Debuts a Content Website (and a Zine)

'The Recreationalist' platform includes city guides and profiles to inspire people to stay active

An excerpt of a profile on Isaac Nichols for Outdoor Voices' content platform The Recreationalist
The Recreationalist exists on its own website, Instagram and YouTube pages. Outdoor Voices

Outdoor Voices, a direct-to-consumer activewear company whose motto is “doing things,” now wants to make it easier for its customers to find those things to do.

@itstheannmarie annmarie.alcantara@adweek.com Ann-Marie Alcántara is a tech reporter for Adweek, focusing on direct-to-consumer brands and ecommerce.