Brand MarketingOn the Adweek Podcast: The Lessons of GilletteNot everyone is throwing their razor in the toiletBy Aneya Fernando|January 23, 2019Is the controversy worth it for the brand?GilletteShareBy Aneya Fernando|January 23, 2019ShareIt’s not often that an ad triggers a national discussion the way Gillette’s recent spot did. The ad, which covers topics like toxic masculinity, bullying, sexual harassment and misogyny, immediately blew up on social, with some praising the spot for taking on tough issues and others deriding it as emasculating and preachy.On this week’s episode of the Adweek podcast Yeah, That’s Probably an Ad, social editor Kimeko McCoy, community editor Nicole Ortiz, editor at large Patrick Coffee and creative and innovation editor David Griner sat down to discuss their views on the controversial spot.They touch on everything from the social response to Gillette’s dwindling market share to how other brands like Carl’s Jr. have successfully made this type of shift in the past.You can stream the episode below, subscribe via Apple Podcasts or look for us on Spotify. Adweek Adweek