On the Adweek Podcast: Super Bowl Preview

Burger King is back, ASMR is in and Pepsi's got all the celebs

Cardi B stars in Pepsi's Big Game spot. Pepsi
Headshot of Aneya Fernando

Can you believe the Super Bowl is this weekend? Here at Adweek we’ve been busy prepping for the Big Game, mostly by watching (and, let’s be honest, judging) all the ads that have come out so far.

On this week’s episode of the Adweek podcast, Yeah, That’s Probably an Ad, creative and innovation editor David Griner, senior editor Doug Zanger and art director Dianna McDougall gather round to share their thoughts on the ads, plus Zanger talks about this week’s cover story, a behind-the-scenes account of making the NFL’s Super Bowl spot, celebrating 100 seasons of football.

The group also discuss Michelob Ultra’s calming ASMR spot starring Zoe Kravitz, Pepsi’s celeb-heavy teasers and why Stella Artois decided to bring together Carrie Bradshaw and The Dude.

Be sure to check out our constantly updated Ad Tracker for more Super Bowl-related spots, teasers and news.

You can stream the episode below, subscribe via Apple Podcasts or look for us on Spotify.


Don't miss the Brandweek Sports Marketing Summit and Upfronts, a live virtual experience Nov. 16-19. Gain insights from leading sports figures on how they navigated a year of upsets and transformation and what's in store for the coming year. Register. 


@aneyafernando aneya.fernando@adweek.com Aneya Fernando is digital projects manager at Adweek.
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