Cruelty-Free Clothing Brand Noize Redefining What It Means to Care in 2019

First campaign features female leaders of socially conscious groups

NOIZE campaign featuring Elyse, Simone, and Pojo
Noize's first campaign features Elyse Fox of Sad Girls Club, Simone Silverman of The Silver Women and Phoebe Pojo of Models That Eat. Noize

Outerwear brand Noize is a relative newcomer to the steadily growing environmentally conscious fashion industry, but it has lofty goals: disrupting the fast fashion landscape. The brand’s vegan puffer jackets and cruelty-free parkas (sold online and at major retailers) are built to withstand Canadian levels of wintry weather with fills entirely made of recycled plastic bottles.

@monicroqueta Mónica is a breaking news reporter at Adweek.